Triangle Tyre will exhibit at the next The Tire Cologne, the most important European tire fair, taking place from the 24th to 26th of May 2022, with a newly designed booth, located in the hall 7, among other important tire manufacturers.

Triangle confirms once again its intention of playing a key role in the European arena, by showcasing its product ranges at tire shows, with the aim of following the growth performed in the Continent during the recent 5 years. Triangle Tyre, with its European HQ based in Italy and the deployed team, is committed to be a relevant market benchmark in the economy tier.

The shape of a big Triangle logo displayed on the booth wall, a 12 sqm LED wall with product videos, and the introduction of 3 new PCR and 2 new TBR tires, will be the highlights of the Triangle presence in Cologne.

The 3 new Consumer patterns that will be launched are: the EffeXSport TH202, a brand-new UHP product; the ReliaX TE307, the new touring tire; and the SeasonX Van TA702, the new All-Season product, specially designed for modern commercial vehicles.

Triangle PCR will also display the off-road products GripX TR281 and AgileX TR292, respectively mud-terrain and all terrain models designed for off-road use and developed to cope with the toughest road conditions.

Together with its new products, Triangle will also bring summer, winter and All-Season tires, other than SUV, 4x4 and Van tires, to well represent the wide range of available products for Europe.

There will also be 2 new TBR products; the TRS06 steer tire for regional operations and the FleX Drive TRD09, the new pattern for combined regional and long-haul applications.

In the Earthmover segment, where Triangle is one of the world's leading manufacturers and holds a double-digit market share in the European market, 3 models of its impressive range will be on the booth: the TB598S E4 and TL559S+ L5, respectively for articulated dump trucks and for loaders & bulldozers, and the TB576 for mobile cranes.

“We can’t wait to be meeting all our European partners once again, after such a long time without exhibitions” says Corrado Moglia, General Manager of Triangle Tyre in Europe.

“Triangle will also be present at the Autopromotec fair in Italy in May, at Hillhead in UK in June and at Bauma in Munich, later in October, because we believe that international fairs are still playing a key role in the marketing activities that we are carrying on in Europe.”